The People Behind NEWAsia

Expertise built on experience. Driven by purpose.

Our strength lies in the people who bring our work to life. Combining international experience with deep regional knowledge, our team works alongside businesses and supply-chain partners to advance responsible, safe and sustainable operations.

Different expertise.
One shared commitment.

From social compliance and environmental management to structural safety, ESG strategy and digital innovation, our multidisciplinary team brings together the knowledge and practical experience needed to address complex supply-chain challenges. We value collaboration, integrity and solutions that create lasting improvements.

Meet Our Team

Get to know the people leading and delivering our work.

OUR LEADERSHIP & SPECIALISTS
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Asia Wang

Managing Director

A corporate compliance expert with 30 years of experience in labour, EHS and supply-chain management, Asia leads NEWAsia's strategic development and technical direction.

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Asia is a strategic and analytical corporate compliance expert with 30 years of experience. He is an experienced team leader with professional expertise in labour, environmental health and safety (EHS), and supply-chain management. His areas of specialisation include the establishment of labour and EHS management systems and committees, hazard assessment and industrial engineering.

Asia joined NEWAsia Solutions in March 2014 as the founding director of the business.

Before joining NEWAsia, Asia worked at IBM as an EHS engineer, where he was responsible for auditing and developing EHS manuals, procedures and work instructions. He also worked with Sears, Adidas, Reebok, Nike, BSR, ISC and other well-known organisations in the labour and EHS field.

Asia holds a Bachelor of Arts degree in Mining Engineering from China University of Mining & Technology. He is an APSCA Certified Social Compliance Auditor (CSCA).

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Amanda Xu

Co-founder & SVP

With over 28 years of experience, Amanda specialises in supply-chain management, business integration, government relations and CSR/ESG capacity building.

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Amanda has more than 28 years of experience in supply-chain management, business integration and government relations. She specialises in providing policy recommendations to central and local governments in China to promote Corporate Social Responsibility (CSR).

Her work also focuses on capacity building for companies implementing CSR and ESG practices, as well as facilitating partnerships between Chinese and European organisations. Amanda is recognised for designing and implementing effective programmes and protocols for domestic and international suppliers, supporting long-term compliance and capacity-building outcomes.

Before co-founding NEWAsia, Amanda served as a Senior Project Manager at GIZ, where she managed Sino-German CSR and ESG projects and oversaw the implementation of the EU-China Environmental Governance Programme. Her previous experience also includes CSR management roles in Chinese state-owned and multinational companies.

Amanda holds an International MBA (IMBA) jointly awarded by Sun Yat-sen University Business School and the University of Cologne. She is a certified expert trainer for the Sustaining Competitive and Responsible Enterprises (SCORE) Programme, an expert for the Factory Improvement Toolsets Programme, and a certified trainer for the ILO's Better Work Supervisory Skills Training programme.

She is an APSCA Certified Social Compliance Auditor (CSCA).

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Michael C. Elkin

MSVP, Business Development

Michael leads global business development and customer relations, bringing extensive international experience in SME development, manufacturing productivity and responsible supply chains.

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Michael joined NEWAsia Solutions Limited in March 2022. He is responsible for global business development and customer relations, supporting large companies in improving the environmental and social compliance of their supply chains.

Before joining NEWAsia, Michael served as Chief Technical Advisor and Global Manager for the International Labour Organization's (ILO) Sustaining Competitive and Responsible Enterprises (SCORE) Programme. The programme promotes international best practices in manufacturing and service sectors, helping SMEs participate in global supply chains by improving working conditions and productivity across Asia, Africa and Latin America.

Michael also worked for 20 years at the U.S. Small Business Administration (SBA), most recently as Assistant District Director for the San Francisco District. He was responsible for management training and consulting programmes in the San Francisco and Silicon Valley regions. He also coordinated the SBA's export promotion programmes for the Western Pacific Region, including Arizona, California, Nevada and Hawaii.

Michael holds a Master of Business Administration from California State University, a Bachelor of Science in Business Administration and a Bachelor of Economics from San Francisco State University. He lives and works in the San Francisco Bay Area.

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Judy Tian

Auditing Leader

Judy brings more than 25 years of supply-chain experience and extensive technical expertise in social compliance, environmental auditing, EHS and factory improvement.

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Judy has more than 25 years of experience in supply-chain management. As NEWAsia's Auditing Leader, she focuses on CSR, C-TPAT, technical and environmental audits, as well as capacity building for companies implementing CSR practices.

She has developed and implemented programmes for domestic suppliers that support long-term compliance and capacity building. Her technical expertise covers auditing, environmental management, health and safety, waste management and supply-chain CSR solutions.

Before joining NEWAsia Solutions in 2019 as a Compliance Associate, Judy was an Assistant Manager in the Vendor Compliance Sustainability Department at Li & Fung Trading Service Shanghai Company's Qingdao branch. Her responsibilities included factory evaluation, training, internal project coordination and implementation, and management and coordination of the Qingdao vendor compliance sustainability team.

Judy holds a Bachelor's degree in English from Shandong University and an Associate Degree in Water Supply and Drainage Engineering from Tongji University.

She is a certified Higg Index trainer (FEM 2.0 and 3.0), Higg FEM Verifier, Higg FEM Chemical Specialist and SLCP Verifier. Judy is also an APSCA Certified Social Compliance Auditor (CSCA).

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Amen Wang

Project Leader

Amen has nearly 15 years of ESG experience, specialising in operational safety, risk assessment, environmental protection and CSR management across supply chains.

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As a Project Leader, Amen has nearly 15 years of experience in ESG and extensive expertise in corporate safety operations, risk assessment, environmental protection and CSR management.

He leads projects involving social responsibility assessments, electrical and fire safety audits, tailored compliance consulting, CITI/CATI/PRTR projects, FEM and SLCP technical support, environmental compliance monitoring and remediation, and updates on global ESG regulations.

Amen also has expertise in domestic labour, environmental, health and safety laws, regulations and standards. He is experienced in GHG accounting, verification, energy consumption data trend analysis and supply-chain compliance consulting.

Amen graduated from Nanjing University, majoring in Human Resources Management. He is also an APSCA Associate Social Compliance Auditor (ASCA).

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Lenzile Gumbi

Innovation Leader

Lenzile is a Civil and Structural Engineer working across industrial structural safety, international supply-chain assessments, ESG assurance and digital innovation.

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At NEWAsia, Lenzile is a Civil and Structural Engineer specialising in structural safety assessments and compliance across industrial manufacturing facilities within global supply chains. He conducts on-site inspections, evaluates structural systems and load-bearing capacity, identifies defects and deterioration, and prepares technical reports and remediation recommendations. His work includes structural analysis, load assessment and engineering judgement to support building safety and compliance.

He has extensive experience in CLS, LABS and DEA assessments under the International Accord framework, using structural modelling, load analysis and Non-Destructive Testing methods, including ultrasonic testing, infrared thermography and GPR. He is proficient in ETABS and SAP2000.

Lenzile also supports ESG and sustainability initiatives, including S&P Global CSA submissions, Scope 1–3 carbon accounting, MCAP modelling and supply-chain ESG data validation across Worldly, SLCP, FEM, CLS, SMETA and FDM platforms. His work also includes the development of ESG data systems and reporting tools.

Lenzile holds a Master of Engineering in Structural Engineering from Beijing University of Civil Engineering and Architecture and a Bachelor of Engineering in Civil Engineering.

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Jaime Wang

CLS Leader

Jaime leads Critical Life Safety work, with a focus on fire, structural and electrical safety inspections across industrial facilities.

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Jaime Wang is primarily responsible for the Critical Life Safety (CLS) segment, focusing on three core areas: fire safety, structural safety and electrical safety. His work includes on-site inspections and the preparation of subsequent technical reports.

In fire safety, his responsibilities include functional verification of fire protection facilities, inspection of safe evacuation systems and assessment of fire risk sources.

For structural safety, Jaime leads the identification of potential hazards in main building structures and auxiliary structures, as well as the verification of structural modification compliance.

His electrical safety inspections focus on circuit compliance, electrical equipment safety and standardised electrical management.

Jaime is an APSCA Certified Social Compliance Auditor (CSCA).

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Emma Tran

Vietnam Representative

Emma supports NEWAsia's work in Vietnam, combining English and Chinese language capabilities with practical factory-level experience in compliance and operational evaluation.

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Emma Tran is NEWAsia's Vietnam Representative. She majored in English and is fluent in both English and Chinese, supporting communication and coordination across different business and cultural environments.

Before joining NEWAsia, Emma worked as an internal auditor in a dyeing factory, where she developed practical experience in compliance, operational evaluation and process oversight.

Her background supports NEWAsia's engagement with manufacturing facilities and supply-chain partners in Vietnam.

Let's create better supply chains together.

Our people are at the heart of what we do. Connect with NEWAsia to explore how our expertise can support your organisation's compliance, sustainability and supply-chain goals.

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